Tag Archives: marketing

Words describing a Public Library

The IFLA Public Libraries Standing Committee has launched a campaign for designing their marketing and advocacy strategy; it consists on a two-question survey in which you’ll be asked for words or concepts which immediately come to mind when you think of public libraries. You can participate by clicking this link, it will only take a few minutes!

IFLA International Marketing Award for 2013

We publish the information received through the IFLA-L listserv:

The IFLA Section on Management and Marketing in collaboration with Emerald has the pleasure to announce the IFLA International Marketing Award for 2013.

The IFLA INTERNATIONAL MARKETING AWARD will honor organizations that have implemented creative, results-oriented marketing projects or campaigns. Three finalists will be recognized for their outstanding achievements. From these three finalists, the winner will be chosen and receive airfare, lodging and registration for the World Library and Information Congress: 79th IFLA General Conference and Council in Singapore during 17-23 August 2013, as well as a cash award of USD 1,000 which must be used to further the marketing efforts of the recognized organization.

Three finalists will be announced in March 2013 and the top ten applicants will be mentioned. The first place winner will be chosen and two distinctions will be awarded. The winner will be announced officially during the Press Conference of the Congress in Singapore.

For detail, please visit: http://www.ifla.org/node/6922

Last date of submission of applications: 15 January 2013

The award has attracted 276 applications from 55 countries during last 10 years and has been covered in many publications….

Video: Spanish Libraries

Would you like to see what Spanish libraries are like? Here you can watch the video that was presented in the 4th Leipzig German Congress of Libraries and Information that took place in Leipzig in March 2010, where Spain was the guest country.

The video is available at  the Spanish Ministry of Culture Youtube Channel and also in Travesía, from which we informed in a former post.

Subdirectorate General for Libraries Coordination
Ministry of Culture
Spain